fbpx

Club Penguin: Bootstrapped by borrowing from credit cards, focused on one niche area and sold to Disney for $325+ million

1676007100851HM014-Club Penguin-Founder-01_optimize.jpg

Want a heads up when a new Multi-millionaire story comes out? Subscribe here

Can a simple kid’s game with penguins become a blockbuster hit , and then attract Disney to buy them for $325+ million.

Here is how three guys, Lane Merrifield , Dave Krysko and Lance Priebe did it with Club Penguin.

What you could learn from this episode:

  • How watching news on a news channel gave him the idea
  • How they choose how to make money – should it be ads or something else.
  • How working at Disney helped him to model their customer service and the game.

Get Inspired by the Multi-Millionaire founder stories.

Subscribe to ​

“How They Made Their Millions” Podcast